PR = Planning Required, Not Public Relations


We’re regular contributors to The Craft Beer Attorney’s B5 Newsletter and our most recent column is probably our best yet.

The article centers around the planning required when it comes to PR and media relations campaigns.

Can we see success with minimal planning? Definitely.

But honestly, you’ll probably get the best bang from your buck, from us or any other sort of marketing agency, by planning well in advance.

If you don’t subscribe already, we’ve pasted it below for you to check out!

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